Your brand sells. Has it hit a plateau?
I advise brands that already sell online and have stopped growing. I work inside your team, find where sales are getting stuck, and stay until it shows in conversion, revenue or time saved.
Since 2017, I've worked with:
I don't vanish for two weeks and come back with a deliverable.
I work inside your team, across every area, to find where sales are getting stuck. And I stay until the change shows up in conversion (how many visitors end up buying), in revenue, or in hours your team gets back.
Results with names & numbers
Don't take my word for it. Take theirs.
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I've worked with them for years, especially with Santi. It has always gone perfectly, and they've been with us through all of the brand's growth.
Esteban GarcíaHead of Product, silBe by Silvy -
It's been an easy process. We've run a couple of projects remotely and they've always delivered on time. Highly recommended!
Sara BermúdezCMO, Undergold -
They captured the essence of our brand without endless meetings, and the technical quality of what they delivered is out of this world.
Steven HurtadoIT · Astrea -
We wanted a website that worked as a portfolio piece in its own right. They brought a strong eye and very fast execution, without endless back-and-forth.
Andrés Felipe RoldánFilm producer and sound engineer
Prices, upfront.
My prices are public, so you know the cost before you message me.
| Service | Price |
|---|---|
| Monthly advisoryWhatsApp every day and four 1-hour meetings a month. | USD 700 / month |
| Extra hourFor monthly advisory clients. | USD 60 |
| Single hourWithout monthly advisory, for a one-off question. | USD 100 |
| Fixed projectWhen you hand me the whole project. | Custom quote |
| To startA single hour | USD 100 |
- Prices in US dollars. Clients in Colombia pay in pesos.
- Payment is arranged over WhatsApp.
- No VAT charged. No minimum term. 50% upfront.
You talk to the person doing the work.
I'm Santiago Cardona Ortiz. I work on my own, from Medellín, with brands in Colombia and abroad. From 2017 to 2025 I was co-founder and COO of Vieli, a 30-person studio: we delivered 100+ projects, all of them from referrals. From 2020 to 2026 I worked with silBe. I taught UX/UI design at CESDE for six years, and for Bancolombia I designed FIDI, a financial-education prototype built on WhatsApp videos.
- 2017–2025VieliCo-founder & COO. 30 people, 100+ projects from referrals.
- 5 yearssilBeGrowth & product.
- 6 yearsCESDEUX/UI instructor.
- Since 2025OlmoIndependent advisory.
What I don't do
- I don't do:
Social media managementPosting and replying on your social accounts. - I don't do:
Daily ad managementSetting up and watching ads day to day. - I don't do:
LogosVisual identity from scratch. - I don't do:
WordPress upkeepMonthly WordPress support. Speed fixes and migrations, yes.
I'll tell you what to buy, even when it isn't something I do. And if you need something on this list, I'll point you to someone who does it.
Ask me who to call ↗ (opens in a new tab)